Toyota Prius Sponsors Solar Wifi Café in Boston

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Toyota Prius Sponsors Solar Wifi Café in Boston | Street Attack - Blog

Toyota Prius Sponsors Solar Wifi Café in Boston

By admin • July 6, 2009

Toyota brings experiential marketing to our home town.

Set-up outside the Prudential Mall is a free solar powered WiFi café. These green flowers come complete with three-pronged outlets for cell phone and computer charging. Consumers can enjoy this outdoor “hotspot” from 8am-9pm.

The whole experiential set-up is designed to educate consumers on the solar roof option on the 3rd Generation Prius. “It’s all powered by the sun like the optional Solar Roof in the 3rd generation Prius.”