Our offices are located across from the Prudential Center in Boston, an ideal location for experiential promotions. Just past the street, we’ve seen creative promotions from the likes of Snapple, Ben and Jerry’s, and John Freda. Today, the forum proved valuable for PUMA. PUMA kills two birds with one stone in their “Soles 4 Souls” [...]

Today, Apple officially released the iPhone 4, the first major redesign of the iPhone and the iOS since the iPhone 3G. And, since Street Attack’s office is just over a football field away from Apple’s largest Apple Store, we saw it all go down. The Customers There were lots of them. In front of the [...]

We just got back from the 2010 SXSW Interactive Festival where we executed a publicity stunt for Freshbooks, an incredibly innovative and user-friendly online invoicing tool, that involved grilling and giving away free bacon.  Be sure to check out the excerpts of our adventures below and go to Freshbooks to start bringing home the bacon [...]

The Texans Bring It! Tour had a very successful official kick-off and press event today at the Francisco Medrano middle school in Dallas, TX. Texas Commissioner of Agriculture, Todd Staples, visited the tour this morning to address kids, educators and press about how important this cause and campaign is. With obesity rates in Texas one [...]

A little strapped for cash these days? Head on down to Copley Square today and join the “Trident Army.” It only takes 5 minutes and a photogenic face. Insecure ego’s need not apply.  What’s your reward for entering this public rally? $20 bucks cash, on the spot! Additionally, your painted warrior mug will be displayed [...]

Grab your broom sticks and let’s go for a ride! Tomorrow night Red Bull will be hosting the Red Bull Witch Hunt, a broom stick (ehh bike) ride from Boston to Salem. Hope to see you all there with your tricked out Nimbus 2000… or your Huffy. Unsure about participating? Check out the teaser below.

Last week Street Attack executed a magnificent experiential marketing program in Chicago’s Union Station on behalf of Keurig, the leader in single cup coffee. The 10X20’ and 14 foot tall footprint included two auxiliary sampling units and two display cases. Totaling 40 brewers, this massive complimentary coffee station brightened the morning commutes of more than [...]

Adding to our list of Music clients this summer is the George Wein’s Folk Festival 50 (formerly known as the Newport Folk Festival). This is Street Attack’s first year working with the festival and we hope to be a long time partner for years to come This weekend we’ll be enjoying the fruits our labor [...]

The team here at Street Attack was sad to see the Prius Solar Flowers finish their stint last week in the Prudential Plaza, right across the street from our office. The giant daisies, which were decked out in state-of-the-art solar panels, provided visitors with free Wi-Fi service and charging stations for laptops and other electronic [...]

Street Attack’s Senior Simulator was featured on Good Morning America. Check out the custom built aging suit in action below: