On this week’s Digital Download Digg does footwear, Facebook goes after your friends, and Google speeds up the web.
Digg pairs up with TOMS to create some new kicks for a good cause. I’ll upvote that!
Facebook cashes in on popularity with a new ad option that allows brands to target friends of fans connected to their page.
Google is in the prenatal stages of developing a potentially faster internet that could replace HTTP. If they succeed the internet could be twice as fast and their ego twice as big…which is a scary thought.
YouTube gets serious and signs up with NPR, Politico, The Huffington Post and The San Francisco Chronicle for YouTube Direct.
#NewMoon continues to dominate all aspects of social media leading up to the movie’s 12am debut Friday. So for all you Twihard fan enjoy!
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On this week’s Digital Download LinkedIn gets a face lift, Twitter gets its own dedicated device, and Facebook makes some big changes.
Some major new developments in Facebook’s ever growing quest for self improvement.
In celebration of reaching 50, million users that is, LinkedIn will be getting some work done.
From Facebook to more flash, Marketing Vox predicts digital trends for 2010.
This weeks #fail brought to you by the maker of TwitterPeeq, because spending $200 on a device dedicated solely to Twitter, that can be downloaded for free on a phone, makes perfect sense.
On this weeks Digital Download, size matters for Yahoo, T.G.I. Friday gets a woody, and Ford Fiesta’s siesta.
Yahoo, in attempts to remain relevant, is set to unveil a massive new marketing campaign … yawn.
Ford Fiesta’s digital influencer “movement” has come to an end …. now what?
Baby makin’. . . there’s an app for that. Bonus, it’s cheaper than a real child at $2.99.
T.G.I. Fridays, like so many others, is desperately trying to do the “social media” thing by throwing itself full force into Facebook. They have taken Woody, a typical slacker type male, to create a “relate-able persona” paired with a free burger campaign to grow their fan page. We shall see how this goes…
Just be glad your name does not make for an unfortunate email…..#fail
On this week’s digital download Facebook buys friends, starts a search party, and goes on a diet….impressive week.
I guess Facebook didn’t have enough friends since they purchased FriendFeed earlier this week. Actually, the acquisition was just another puzzle piece in their master plan for world domination…I mean real time search.
Facebook is also going fat free…I mean lite, creating a faster, simpler…more Twitter like…version of its self to provide easier accessibility….:cough:and kill Twitter:cough….
In other news, that is not Facebook, check out what your Twitter “Social Mojo” is via Yahoo. You might be a BFF and have thousands of @replies or a Cheerleader and constantly RT. Noticeably absent was the ever popular Bull Tweeter, you know those people that constantly tweet sh*t.
Seems like the centralization of the web is bringing about a battle of the browsers. Google is throwing the first punch with a “Caffeinated” project that will focus on improving performance and next generation infrastructure.
Purely speculation, but rumor has it that Apple is planning a delicious social networking app for iTunes.
On this weeks digital download, the Bing jingle #fail, Shark Week goes social, and the world officially ends….I mean Twitter was down.
Shark week gets chummy with Facebook Connect, creating personalized virtual shark attacks… because who wouldn’t want a video of themselves getting mauled by a great white?
The newest celebrity couple to hit the web? Yahoo and Microsoft singed a 10 year contract leaving Bing in charge of the search-based advertising business. So do you like Binghoo or Yahing better ?
Digg Ads launch, but will they get buried? Only time and upvotes will tell if Digg’s new revenue scheme will work.
Twitter got shut down DOS style, which lead to mass panic… obviously.
Bing the alarm, an Internet showdown between Bing jingle contest winner Cookie Bottom (not made up) and Techcrunch’s MG Siegler. Bing goes the internet or #Fail of the week?
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Street Attack has been digging even further into the music business lately, so to celebrate, we wanted to recap one of favorite music campaigns this year: Wilco live at Tanglewood.
In August, the most legendary concert event of the summer needed an equally legendary promotional campaign. We pulled out some of our big guns and amplified our coverage by using online blogger PR and SMO tactics, retail/lifestyle and concert outreach, and light projections.
Our online tactics received coverage on over 40 sites, including Facebook, MySpace, Twitter, lastFM, JamBase, Zevents, Going.com, Craig’s List, and CitySquares. Our offline tactics extended through New England cities small and large, including Boston, Cambridge, Framingham, Natick, Worcester, Northampton, Springfield, Southborough, Allston, Pittsfield, Newport, and Providence.
The concert was attended by over 12,000 people.
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Much like the 1960’s race to the moon, there has been an online race to be the first social networking site to take over the web. This day marks a fundamental advancement towards a more universal social web platform. Facebook has unveiled a new look, a sleeker design that brings media sharing front and center. The big question now is how will the masses take to the new experience?
Our initial reaction was why? There didn’t seem to be any truly noteworthy change, other than the basic functionality. However, upon further glance, what’s really important is not the aesthetics of the new Facebook, but what this change in format signifies for the future of the web. The details show a movement towards a social community that has a bigger picture in mind for connecting people in the larger context of the internet.
Changes:
- The Wall also has morphed into a combination of the previous version of its self and the mini feed.
- A new addition, the Publish Box, let’s you add photos, notes, videos, etc. all with one click, highlighting Facebook’s new emphasis on media sharing.
- Applications can be test run and used without the need to add it to a profile.
With its focus on media sharing and user interactions, Facebook is trying to transform into a one-stop-shop, replacing the need for other social networks and pushing along in the race for Web 3.0.
